Some months ago I wrote about the importance of talking about Why you do what you do in Business and How you do it ….rather than just tell people what you do. Its not just what you do that counts …but why you do it….. and how you do it
And more recently a couple of things have had me thinking about this Why Question in terms of every individual. Why do we do what we do?
Firstly I have been researching for a presentation to a group of University Students looking at a career in Consulting when they graduate soon…. the topic they have asked me to cover is “Leadership and Your Personal Brand”.
This had me thinking about Leaders and the Personal Brand attributes needed to become a successful leader which inevitably lead me to the need to be Passionate if you wish to inspire others. …….. but to be Passionate it is vital, I think, to know Why you do what you do.
And then a personal situation hit me hard when a colleague of many many years and a personal friend at times over those years, very recently took his own life following a lengthy and at times visibly successful career. Continue reading Find Your Why ….. If you want to really be passionate about anything