What do you actually Do?

Having been asked “What do you actually Do?” many many times given the apparent diversity and number of Roles I play concurrently, I thought it time to spend some time on developing a simple effective elevator pitch/mantra.

And came up with my new Mantraquotes-Helping-Businesses-o

So why?

And what does it mean?

Helping Businesses of the Present Understand the Future … 

Some years ago when I co-founded See Global Medium – (SGM BrandConnectors) – a business aiming to connect businesses with markets in Asia (esp China) via new Digital forms of “advertising/marketing” using data and content as the keys to communication and connection.

I quickly realised there were great opportunities for new startup businesses (especially in digital media) because of the connections and trust (the currency of business in China)  we were developing in business, media and the highest levels of Government in China. So I immersed myself in the rapidly developing Adelaide Innovation Ecosystem.

Here through mentoring, judging, lecturing etc at Universities, Incubators, CoWorking spaces I realised that existing businesses in Australia had much to learn and if they didnt start to learn they would be in decline at best and soon. And this was just before the major Disruptors like Under, Amazon and AirbnB rose to prominence.

My focus moved from Innovation to The Future of Work and much research on what the business world was going to need to do in 5 / 10 /15 years.

Almost 10 years ago I co authored “The Grumpy Old Managers Guide to Social Media”  with my business partner and daughter Nikki to help existing conservative Adelaide businesses understand this emerging new media. Now I know that unless these same existing business embrace new Technology, Data and Trends they will at best stagnate.

In looking ahead five years as I did with the Grumpy Guide its clear almost everything will change. But there is very good news for those that embrace the opportunities by focussing on outcomes and information rather than the Technology as defined in Kevin Kelly’s fantastic book The Inevitable Continue reading What do you actually Do?

Advertisements

Bringing Collaboration to Your Mainstreet

The Collaboration Space on Main
th-2

a not for profit with a commercial focus

We Believe

Innovation is the Commercialisation of Creativity for Good………. 

Through Collaboration with Communities

While there is much talk and focus on Innovation, relatively few people in the broader community know what it is and how they can help engage and foster Innovation for the benefit of all in our community.  Through our Innovation In The City group we have opened the opportunity for people to Learn and become involved.

We aim to directly reach out to the people (including small business) who Vote, Consume and Invest and get them interested and engaged to help them understand why Innovation and Collaboration are vital for the future.

Now ….What better way to get more involvement that taking Innovation to a shop front in a busy street….and in doing so bring new people, vitality and opportunities for growth to local businesses. and where better to do it than in a Neighbourhood that needs it.

Hence the Vision for a Collaboration Space comprising – CoWorking, Training, Meeting and Exhibition Spaces and incorporation a small Photographic and Recording Studio

We aim to use vacant spaces comprising 300 – 400 sq metre in Mainstreet locations in a flexible and creative way to achieve all of these aims and more.

Showcase | Exhibition | Event | Flexible Space

We want to showcase Innovation – everything from drones to 3D printing and Sustainable Energy to the Internet of Things.

Each month we expect to have sponsored hands-on exhibitions focussing on different aspects of Innovation (eg Electric Vehicles, Solar and Battery technology, Smart Cities etc)

With a focus on flexibility the space will be easily reconfigured for Pop Up events (e.g. Product Launches, Charity Fund Raisers, Art Exhibition, Fringe Shows etc)

Members of the CoWorking space would be able to use the space as their showroom from time to time.

Education | Training | Presentation | Flexible Space

At the core of the Space will be Collaboration between local businesses to grow their business and collaboration within the local neighbourhood to become the hub of the area.

Much needed flexible spaces will be available to members od=f the Space and the local community for hire at reasonable rates for meetings, training etc

We will also provide education and training to business, schools and residents using a proven Innovation Methodology to help people leverage what they have into what they need for the future, using Technology and Information as an enabler, turning Hutt St into a vibrant, diverse Innovation Precinct.

Co-Working | Meeting | Flexible Space

A Co-Working space will add further diversity to the street and provide opportunities via scholarships for young people with big ideas to have a base amongst seasoned and experienced business professionals and proven innovators.

We aim to attract a wide variety of people – not just young startups – but many experienced professionals who see that if you work for yourself you don’t need to work alone. These people may also need space for Events, Exhibitions and Training.

We would encourage large businesses, Governments (State and Local) to become members and utilise the space to give their staff and opportunity to be exposed to new people and new ways and/pr possibly sponsor start up businesses needing  place to work.

Getting the right mix of members will be vital to the success of the venture and its impact on the street and neighbourhood. As such we will make offers to various creatives such as Graphic artists, photographers, writers and producers who can utilise the Photographic and Recording studio

Co-working has grown worldwide at roughly 36% over the past twelve months and as such we expect demand to be high especially given some unique points of difference we will offer.

We expect to be able to pay commercial rents within 6 months of start up and lease the building (upstairs and downstairs) for 5 years or more based purely on revenue from Co – Working  – given predictions that 40% of the workforce will be freelancers, independent contractors and solopreneurs by 2020

Photographic and Recording studio

Increasingly business needs to present themselves in innovative ways especially leveraging creative imagery, video and audio,

The simple and basic facilities will provide for a professional level of production of product shots, short intro videos and even podcasting. and will be available to members, the community and local business.

Creative professionals who can make maximums of these facilities will be encouraged ti become members of the space.

Membership

Three levels of membership will be offered

Full use of all facilities

  • Coworking, Training, Exhibition and Photo/Recording Studio

Partial use of facilities

  • Coworking and/or Training and/or Exhibition and/or Photo/Recording Studio

Casual Use of any/all facilities

Summary

Collaboration is the key to innovation and business success in the future. Encouraging small business in the street and the neighbourhood will be the key focus whilst serving as a hub for the neighbourhood.

We see this space as being attractive to business of all types and government agencies  (Federal, State and Local) who want to be seen to sponsor and support Innovation.  We will recommend to these sponsors that they have some their staff work in the CoWorking space for a month or two and also provide scholarships for young people who need such a space but cant yet afford it, so they begin to experience  Innovation not just talk about it.

Our key aim is to deliver growth in the form of jobs in SA and support the Initiatives of Federal and State Governments and in particular to help local Councils deliver some of their goals in developing their city as a base for Innovation, Entrepreneurship and Sustainability.

Our first Collaboration Space will become a model for similar centres in Australia and the re purposing of vacant retail / warehouse premises in high profile locations. in doing so we will be supporting businesses and landlords in such commercial precincts and the local community in general.

Innovation on Your Mainstreeet

coworking-statisticsWhile there is much talk and focus on Innovation, relatively few people in the broader community know what it is and how they can help engage and foster Innovation for the benefit of all in our community.  Through our Innovation In The City group we have opened the opportunity for people to Learn and become involved.

Now ….What better way to get more involvement that taking Innovation to a shop front in a busy street….and in doing so bring new people, vitality and opportunities for growth to businesses . and where better to do it than in a Neighbourhood that needs it.

We aim to use a 400 sq metres  vacant space on Beach Road at Christies on the Beach (soon to be formerly known as Christies Beach) as a flexible and creative way to achieve all of these aims and more.

Innovation on the Miantreets  is the brainchild of Tony Williamson a long term business owner in the Hutt St Precinct and past member of Adelaide City Council and Rick Carter an Innovation, Media and Marketing specialist who lecturers at Carnegie Mellon University in Enterprise Innovation and will bring CMU students, projects and expertise to the Street.

Showcase | Exhibition | Event | Flexible Space

We want to showcase Innovation via an exhibition space fronting Beach Rd – everything from drones to 3D printing and Sustainable Energy to the Internet of Things.

Each month we expect to have sponsored hands-on exhibitions focussing on different aspects of Innovation (eg Electric Vehicles, Solar and Battery technology, Smart Cities etc)

With a focus on flexibility the space will be easily reconfigured for Pop Up events (e.g. Product Launches, Charity Fund Raisers, Art Exhibition, Fringe Shows etc)

Education | Training | Presentation | Flexible Space

We will also provide education and training to business, schools and residents using a proven Innovation Methodology “Selling your Way to Innovation” developed in association with Harold Sharples – The man who taught Tim Cook (Apple CEO) how to Innovate the way we Innovate – to help people leverage what they have into what they need for the future, using Technology and Information as an enabler, turning Hutt St into a vibrant, diverse Innovation Precinct.

Co-Working | Meeting | Flexible Space

A Co-Working space will add further diversity to the street and provide opportunities via scholarships for young people with big ideas to have a base amongst seasoned and experienced business professionals and proven innovators.

We aim to attract a wide variety of people – not just young startups – but many experienced professionals who see that if you work for yourself you don’t need to work alone. These people may also need space for Events, Exhibitions and Training. 

Co-working has grown worldwide at roughly 36% over the past twelve months and as such we expect demand to be high especially given some unique points of difference we will offer.

We expect to be able to pay commercial rents within 6 months of start up and lease the building (upstairs and downstairs) for 5 years or more based purely on revenue from Co – Working  – given predictions that 40% of the workforce will be freelancers, independent contractors and solopreneurs by 2020

Summary

We see this space as being attractive to business of all types and government agencies  (Federal, State and Local) who want to be seen to sponsor and support Innovation.  We will recommend to these sponsors that they have some their staff work in the CoWorking space for a month or two and also provide scholarships for young people who need such a space but cant yet afford it, so they begin to experience  Innovation not just talk about it.

Our key aim is to deliver growth in the form of jobs in SA and support the Initiatives of Federal and State Governments and in particular to help the Onkaparinga City Council deliver some of their goals  as a vital city and a base for Innovation, Entrepreneurship and Sustainability.

Innovation on Beach will become a model for similar centres in Australia and the re purposing of vacant retail / warehouse premises in high profile locations. in doing so we will support businesses and landlords in such commercial precincts.

 

Selling your way to Innovatiom

20140318_142350-1

A major barrier to Innovation in existing business has been concern about loss of focus in the core business. 

As such it it vital to ensure you are doing all you can to increase sales using digital media while implementing the changes needed to prosper in future.

Now and into the future its increasingly becoming a case or Innovate or Die for most business……and we are hearing more about products and businesses being innovative but have they ensured their existing business is as good as it can be and consolidated.

Cloud, mobile, social, robotics, driverless etc  — these are fundamental trends that are reshaping industry. What will be the next major disruption? Today’s successful companies need to embrace the full spectrum of innovation — from incremental to breakthrough to radical — in both their R&D and business model strategies. Continue reading Selling your way to Innovatiom

Innovation starts in every Mainstreet

innovation signage

My home town Adelaide is desperate to become a renowned Innovation City and I am very keen to help that happen ….as we need it if the city is to prosper!!

Adelaide has a unique opportunity to position itself as an Innovation Hub by capitalising on the existing Eco System that has been established and adding a few unique and missing elements.

For Innovation to flourish we need to develop a high level of support from the broader community to embrace the culture of Innovation. We need everyone to support and foster the drive and ambition of those who have the focus and opportunity engage in Entrepreneurial and Innovation projects in existing business and brand new start ups.

To do this its important to take innovation to the community and establish places where they can experience it in a manner appropriate to their situation.

While many people see Innovation as coming our of new ideas in Universities, Incubators, Think tanks etc and backed by Venture Capitalists, grants etc ….  to get Innovation that results in High Growth Ready Businesses we also need to grow it within existing business ….Micro, Small, Medium and large!!

Continue reading Innovation starts in every Mainstreet

Never Ever Ever Give up on your Vision

1359075a_fMore than three years ago a small group of experienced and at times successful guys from Australia, the UK and Singapore came together to share a dream.   To build a new form of Media conglomerate in Asia – a business like no other before it  – and in doing so succeed in China where the big media players like News Corp and FaceBook have failed.

The dream became a vision and the vision became a business. Christmases have come and gone and so have New Years and still we share the Vision but the business is not yet going.

We set out to raise a very large amount of money (several millions) based on a big vision with no track record….and that hasn’t been easy….damm near impossible at times.

But we are still ALL together and we have added to our team and in doing so our conglomerate has become even more impressive…..and the opportunity may even have become evn better as a result of hanging in and refining and re-defining our plans.

Along the way the toll of families, lives, finances and businesses has been enormous. In some cases Cars, Homes etc have been sacrificed to keep us going… But we havent given up and probably never will (or have to hopefully) and somehow we have continued to grow  on less than a shoestring.

Next week after a meeting last week in London we believe (once again) the money will flow at last and 2016 will see the Vision become a reality.

As the year closes I want to thank all who have supported and stuck with me … and my partners …..its been very very tough …much tougher than we could have imagined….and tougher than most will ever know……  but we are on the verge of doing something special….something that can make a difference to the lives of many many people.

I suspect I wont be celebrating at Midnight on New Year’s Eve once again…. but I firmly believe I will be celebrating with our many  supporters in the very very new future and for some time to come.

Thank you… and heres to all the Dreamers who want to make the world a better place!!

But first turn your dreams into a validated vision that others will buy into you can’t deliver much these days in isolation

May 2016 bring you whatever it is you are working to achieve …. But if you arent working at it 2016 will not be your year (again)!

The motivational piece from The Alchemist was a Christmas Gift from my very supportive daughter and business partner Nikki… I think she gets me!

The Winston Churchill quote is on the wall of my Chairman (and business partner’s) office and home… a very well known man in media and entertainment

EmilysQuotes.Com-secret-life-fall-seven-rise-get-up-eight-amazing-great-inspirational-motivational-encouraging-attitude-Paulo-Coelho